DigiMEDSPA vs Boulevard: Which Med Spa Software Is Right for Your Practice?
Last Updated: October 2026Choosing the right med spa software involves more than finding a reliable booking calendar. Modern aesthetic practices need technology that connects appointment scheduling, patient records, clinical documentation, communications, payments, and business growth.
DigiMEDSPA and Boulevard both offer connected software solutions for med spas, but they have different areas of emphasis.
Boulevard provides a client-experience and business-management platform for salons, spas, and medical spas, with scheduling, payments, clinical charting, marketing, and AI capabilities.
DigiMEDSPA is designed specifically around medical aesthetic practices, combining EMR, practice management, communications, website services, and patient-acquisition tools within a broader technology ecosystem.
This comparison explores their capabilities and the questions med spa owners should ask before choosing a platform.
DigiMEDSPA vs Boulevard: Feature Comparison
| Capability | DigiMEDSPA | Boulevard |
|---|---|---|
| Med Spa Software | Yes | Yes |
| EMR / Clinical Charting | Yes | Yes |
| Appointment Scheduling | Yes | Yes |
| Online Booking | Yes | Yes |
| Digital Intake & Consents | Yes | Yes |
| Treatment Documentation | Yes | Yes |
| Before-and-After Photos | Yes | Yes |
| e-Prescribing | Yes | Yes |
| Payments & Checkout | Yes | Yes |
| Memberships & Packages | Yes | Yes |
| Inventory Management | Yes | Yes |
| SMS & Marketing | Yes | Yes |
| AI Receptionist | AI Front Desk | Beau AI Receptionist |
| Multi-Location Management | Yes | Yes |
| Integrated Cloud Phone System | Yes | AI reception and communication tools |
| eFax | Yes | Verify availability |
| Website Design & Hosting Services | Yes | Not identified as a comparable core service |
| eCommerce Website Services | Yes | Online sales and commerce features |
| Patient-Facing Med Spa Directory | Yes | Not identified as a comparable native directory |
Availability may depend on plans, add-ons, and product releases. Confirm specific features during a demonstration.
What Is DigiMEDSPA?
DigiMEDSPA is an all-in-one EMR and practice management platform built for medical spas, aesthetic practices, and wellness clinics.
It connects clinical documentation with appointment scheduling, patient management, billing, inventory, and communications.
DigiMEDSPA also provides website design and hosting, eCommerce, directory-based patient acquisition, and native AI solutions designed to work with its existing platform.
Its approach centers on connecting the patient journey—from discovery and booking through treatment, checkout, and follow-up.
What Is Boulevard?
Boulevard is a business management and client-experience platform serving salons, spas, medical spas, and other appointment-based beauty and wellness businesses.
Its platform includes Precision Scheduling, online booking, client profiles, forms and charts, payments, memberships, marketing, two-way messaging, and reporting.
Boulevard also provides clinical capabilities for med spas, including HIPAA-compliant charting, treatment photographs, medical director sign-offs, and e-prescribing.
Its Beau AI Receptionist supports inbound calls, appointment booking, and lead capture.
EMR and Clinical Documentation
Clinical documentation is an essential consideration for medical aesthetic practices.
DigiMEDSPA
DigiMEDSPA’s EMR supports patient medical history, allergies, medications, clinical notes, treatment plans, consent forms, questionnaires, and before-and-after photographs.
Its Chart & Draw functionality supports visual documentation of treatment areas, while clinical workflows can connect with scheduling, inventory, billing, and patient records.
Boulevard
Boulevard provides clinical forms and charts designed for med spa workflows.
Its documented capabilities include digital intake, clinical notes, treatment photographs, photo markup, medical director sign-offs, and e-prescribing.
What Should You Consider?
Both platforms offer clinical documentation.
The difference should be evaluated through actual provider workflows rather than assumptions about which platform has a more complete EMR.
Ask both vendors to demonstrate your most common procedures, documentation templates, treatment photographs, clinical reviews, and prescription workflows.
Scheduling and Online Booking
Both DigiMEDSPA and Boulevard provide appointment scheduling and online booking.
Boulevard
Boulevard emphasizes Precision Scheduling, which is designed to optimize calendars, manage availability, and reduce scheduling gaps.
DigiMEDSPA
DigiMEDSPA connects its booking calendar with patient profiles, EMR, check-in, treatment documentation, and checkout.
What to consider
When evaluating scheduling, consider what happens after the appointment is booked.
Can staff access relevant patient information? Can intake documents be completed? Can the provider move directly into the clinical workflow?
The best scheduling experience is one that supports the entire visit.
Patient Communication and Phone Systems
Communication is a significant area of comparison.
DigiMEDSPA
DigiMEDSPA provides an integrated cloud phone system, two-way SMS, email, eFax, chat, and communication-related workflows.
Boulevard
Boulevard provides two-way messaging, automated communication, marketing tools, and Beau AI Receptionist for answering calls and assisting with bookings.
What to consider
Both platforms can support patient communication, but their service configurations differ.
Practices looking for a broader communications infrastructure should compare phone service, call routing, staff calling, SMS, communication history, and any separate provider requirements.
AI and Automation
Both companies offer AI-powered functionality.
DigiMEDSPA
DigiMEDSPA’s AI strategy spans front-desk operations, SMS, clinical documentation, intake, patient engagement, and other practice workflows.
Its AI Front Desk is designed to support inbound calls, inquiries, appointment availability, lead capture, and scheduling-related interactions.
DigiMEDSPA is releasing its broader native AI suite in phases.
Boulevard
Boulevard offers Beau, an AI receptionist designed to answer calls, assist with appointment booking, and capture leads.
What to consider
Rather than comparing AI labels, ask each provider to demonstrate what happens when a patient calls, asks a question, requests an appointment, or needs staff assistance.
Also confirm which AI functions are included, available as add-ons, or planned for future release.
Payments, Memberships and Inventory
Both platforms support the operational side of a med spa.
DigiMEDSPA
DigiMEDSPA provides billing, checkout, promotions, discounts, memberships, products, and inventory workflows.
Boulevard
Boulevard offers integrated payments, memberships, packages, inventory, reporting, and additional checkout-related services.
What to consider
Practices should compare the full checkout process, including treatment charges, deposits, products, membership benefits, refunds, and payment processing fees.
The goal is to understand how efficiently staff can move from a completed treatment to a finalized sale.
Marketing and Patient Acquisition
Boulevard
Boulevard provides marketing functionality, including SMS and email campaigns, loyalty programs, client communication, and business-growth tools.
DigiMEDSPA
DigiMEDSPA combines marketing capabilities with website services and a patient-facing Directory Listing ecosystem.
The DigiMEDSPA Directory helps consumers discover participating med spas, explore services, review clinic information, and initiate appointment-related inquiries.
What to consider
This is a distinction worth considering for practices that want their technology provider to support both daily operations and online patient acquisition.
Website Design and Digital Presence
DigiMEDSPA
DigiMEDSPA offers website design, hosting, ADA-focused accessibility services, and eCommerce solutions.
These services are designed to work alongside the platform’s practice-management and marketing ecosystem.
Boulevard
Boulevard provides online booking, client-facing digital experiences, and commerce-related functionality, but a comparable full-service website design and hosting offering was not identified among its core products.
What to consider
For practices that already have an established website provider, this distinction may be less important.
For clinics seeking to consolidate website services and practice technology, it may be a meaningful consideration.
Multi-Location Management
Both DigiMEDSPA and Boulevard support multi-location businesses.
What to consider
When comparing them, evaluate location-level reporting, staff permissions, scheduling, inventory, payments, and patient information.
A multi-location practice should also determine whether it needs centralized administration, independent location workflows, or a combination of both.
Pricing and Total Cost
DigiMEDSPA and Boulevard package their services differently.
Pricing can depend on selected plans, locations, add-ons, payment processing, communications, and other services.
What to consider
Rather than comparing only the base subscription, calculate the total cost of the systems your practice requires.
Include EMR, scheduling, payments, phone service, SMS, AI, website hosting, marketing, and additional users or locations.
Request a written quote from both providers.
Which Platform Is Right for Your Med Spa?
Boulevard may be a good fit
for businesses prioritizing sophisticated scheduling, client experience, payments, memberships, marketing, and integrated med spa charting.
DigiMEDSPA may be a good fit
for practices seeking a med spa-specific platform that connects clinical workflows with a broader ecosystem of phone and communications services, website management, eCommerce, directory visibility, and AI development.
The right choice depends on your practice’s services, existing systems, staff workflows, and growth plans.
Frequently Asked Questions
-
Is DigiMEDSPA an alternative to Boulevard?
Yes. DigiMEDSPA is an alternative for medical aesthetic practices evaluating EMR, scheduling, patient management, billing, communications, and connected operational tools.
-
Does Boulevard support med spa clinical charting?
Yes. Boulevard provides forms, charts, clinical notes, treatment photographs, medical director sign-offs, and e-prescribing functionality.
-
Does Boulevard have an AI receptionist?
Yes. Boulevard offers Beau, an AI receptionist that supports calls, appointment booking, and lead capture.
-
Does DigiMEDSPA provide website services?
Yes. DigiMEDSPA offers website design, hosting, accessibility-focused services, and eCommerce alongside its practice-management platform.
-
How should I choose between DigiMEDSPA and Boulevard?
Compare both platforms using your real workflows, including booking, intake, clinical documentation, communications, treatment, checkout, and follow-up.
See DigiMEDSPA in Action
Your med spa technology should support the complete patient journey—not just individual tasks.
DigiMEDSPA connects EMR, scheduling, patient management, communications, billing, website services, and growth tools within one ecosystem.
One Platform. One Workflow. One Connected Practice.